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Ignite the Extraordinary
Bold Moves for Better Marketing
“I’m Speaking Again!!!” Jason Wheeler is Back!

Brand New Keynote for 2025-2026
Ignite the Extraordinary: Bold Moves for Better Marketing
School marketers must embrace boldness and tap into genuine creativity and emotional connection to ignite excitement, build meaningful engagement, and leave lasting impressions in a world flooded with automated, cookie-cutter content.
Is Your ‘SPRA Ready? Is Your District Ready? Inquire now: [email protected]
After years of inspiring audiences and driving school marketing innovation behind the scenes, I’m stepping back onto the stage for the 2025–2026 school year with a keynote that doesn’t whisper—it ignites. Titled "Ignite the Extraordinary: Bold Moves for Better Marketing," this talk is a rally cry for school marketers ready to ditch the expected, disrupt the dull, and spark a movement of creativity, courage, and connection. If you’ve ever felt like your brand deserves more attention, more heart, or more wow, this keynote was made for you.
Take your school district to the next level:
🔹 Break the Mold, Become the Signal
Stand out in a world of cookie-cutter content by mastering audacity and becoming the spark that others rally around.
🔹 Infuse Awe to Spark Emotion
Use the power of "everyday awe" to create memorable, viral marketing that touches hearts and minds.
🔹 Elevate the Experience
Transform your brand from 2D storytelling to immersive, 3D experiential moments that your audience will live, share, and remember.
🔹 Disrupt the Narrative
Reimagine not just what stories you tell—but how, where, and who tells them to disrupt industry norms and drive engagement.
🔹 Make Risk Your Strategy
Why fit in when standing out gets noticed? Learn to embrace the edge of discomfort and turn bold ideas into lasting brand breakthroughs.
🔹 Let Customers Tell the Story
Shift from crafting the perfect message to empowering advocates and influencers to become your loudest and most trusted voices.
🔹 Market at the Speed of Culture
Move fast, iterate in real-time, and embed your message where culture is happening now—not after it’s cooled.
🔹 Create Social Objects That Spark Conversation
Turn your marketing into a catalyst for community dialogue with visual, emotional, and memorable “talk triggers.”
🔹 Build Your Brand Universe
Craft cross-platform experiences that are more than campaigns—they’re cultural moments that audiences want to be part of.
🔹 Measure Audacity with Purpose
Track impact with the Audacity Index—a bold new framework that evaluates disruption, awe, conversation, innovation, and risk.
“It’s quite fun to do the impossible.” - Walt Disney